Personalisation and customer engagement: where to next?

Offering customers genuine value: new data, new opportunities, new insights

Archive Utilities Insurance Customer Experience Banking

Watch this free broadcast discussion to learn from major brands on what you need to do to improve customer engagement.

The seismic shock waves from the digital revolution have transformed the playing field in which businesses now operate. Data is now King and, if used right, can turn a business into an icon; in the space of less than a decade Airbnb can boast the same number of hotel rooms as Hilton Hotels took over 90 years to amass, while Uber has become the world’s largest taxi company – despite not owning any cars. This webinar will bring you the lessons from their success, and explore how you can exploit data in order to deepen personalisation and boost customer engagement.

Loading feed

Live Video Discussion Broadcast by

Speakers

Michael Harrit Michael Harrit Marketing Director Sony Bio
Steve  Forde Steve Forde Director of Marketing & Experience, Online and On Demand ITV Bio
Steve Kaye Steve Kaye Head of Innovation Anglian Water Bio
Ian Thomas Ian Thomas Managing Director – Commercial Sector Sopra Steria Bio
Lindley Gooden Lindley Gooden Journalist & Filmmaker Bio
share